THE SISTAHBIZ BLOG
Our blog offers insightful information tailored for Black women entrepreneurs. It covers a range of topics such as business strategies, leadership development, networking opportunities, and inspirational stories from successful Black women in business.
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Speak Their Language, Win Their Business: How to Understand Your Ideal Customer
Recently, I encountered a client whose sales page left me inspired to dive into customer avatars again. The sales page was beautifully designed, but it missed a critical element—the deep…
